Smart Phones Don’t Keep Secrets

“That’s how we track everything,” explains Meghan O’Holleran of Traffic Marketplace, an Internet ad network that is expanding into mobile apps. “We watch what apps you download, how frequently you use them, how much time you spend on them, how deep into the app you go.”


Attempting to keep my mind busy while reeling from the death of a friend.

I don’t think my 40th birthday will be marked with a big celebration after all, but I’m okay with that. I reflect on today’s Minerva goddess contemplation: “I clear my mind of judgment and see the chain of consequences that flows from each choice.”


‘Suburbs II (Mountains Beyond Mountains)’ by Arcade Fire Shows Longing For A Place With No Lights

But will she, like me, seek the darkness of a small town to live and be herself, or stay in the suburbs of the city but not let the ever-present brightness stifle her creativity and who she wants to be. The song brings up other lyrics from songs such as U2′s ‘Where the Streets Have No Name’ and Modest Mouse’s ‘Bankrupt on Selling’.


Steve Jobs, Tribal Leadership, and the Greatest Game Ever Played

My biggest take-home from the book the first time I read through it was being able to put labels on something I had been aware of, but never knew what it was. The authors describe five ‘tribal stages’ that each of us fall into, ranging from “life sucks”, through “my life sucks”, “I’m great”, “we’re great” and finally, “life is great”. Reading about the stages put tangible descriptions on people that I perhaps liked, but who I didn’t always enjoy doing business with.


Do-It-Yourself Bed Bug Detector: Insulated Jug and Dry Ice

According to Tsai, apartment tests showed that the home-made device “detected bed bugs as well, or better, than did two brands of professional exterminating equipment.” Her colleague, Changlu Wang, assisted in the experiment with previous studies of dry ice in travel mugs. The bed bugs are attracted to the plumes of carbon dioxide which indicate that a live host is somewhere nearby.


FOX Network Airs Social Media Spoof

FOX 4 news aired a 3 minute segment on October 19 that parodies social media use. What begins as a realistic-looking newsRead the Rest…


The Hoedown Throwdown video

We called this “popping” in the 80′s, but never to bluegrass! After a few minutes, the dancers get into theRead the Rest…


19 Political Mailings to Help Sway My Vote – Did It Work?

19 pieces of mail intended to influence my vote. The ads didn’t even include the two running locally in the county, although their letters and cards were present in previous mail. Conveniently, my mail-in ballot was also included in the stack of flyers, reminding me that I need to make a decision soon because November 2nd isn’t too far away.


Top 5 Mashable Articles on Social Media Tips for your Business

Mashable’s website is an excellent resource for finding excellent and informative content about social media for your business. With top-notch writers such as social media scientist Dan Zarella, their site is worth visiting on a regular basis and you will learn a lot about the world of social media for your business by following their tweets on Twitter.


New Marketing Strategies – Broadcast Your Own Online TV Show

In my series, I will address how technology and savvy consumers have created challenges for businesses wanting to advertise their products or services. I will also present solutions that have been used to overcome these challenges, and ideas that small business owners can use to tap into the game. Part 1: Television ads


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